Story Book Dumfries is an exciting new initiative that aims to establish Dumfries as Scotland’s home of children’s stories – a destination for families and a national cultural resource.
Our long-term mission is to bring tangible cultural, social and economic benefits to Dumfries through engagement with children’s literature and the status accorded to the town as the home of Scotland’s National Centre for Children’s Literature and Storytelling at Moat Brae House.
We would like to create a dedicated Story Book Dumfries website featuring year-round family-friendly events, experiences and resources in and around Dumfries.
The main creative elements required are:
- To create a website for the Story Book Dumfries campaign that appeals to the target audience and family market.
- The website should give a digital expression to Dumfries as a centre for children’s literature. This will provide online visual place-making for Story Book Dumfries and should offer an imaginative and creative narrative about family-friendly literary tourism in and around Dumfries, encouraging visitors to come and explore.
- While providing a source of information for the Story Book Dumfries campaign, the website should also be functional. It should include a portal for family-friendly events, activities and resources in Dumfries and the surrounding region, as well as key national resources relating to children’s literature.
- The website should be designed in a way that can be easily maintained and updated once handed over.
- It should provide a cost-efficient and measurable route to identifying and targeting visitors’ online environments. It should be easily shareable on social media channels.
- The website should be appropriate to the local context and the region’s literary assets, the most notable of which include Robert Burns and JM Barrie’s Peter Pan.
Story Book Dumfries will be coordinated by Wigtown Festival Company, in partnership with Moat Brae and other associate partners, as part of Spot-lit, a multinational literary tourism project funded by the EU’s Northern Periphery and Arctic Programme. The launch of the initiative will coincide with the Year of Scotland’s Stories 2022.
Deadline: 11 June 2021 at 23:55.
Download full information on the tender here.
Please contact Isla Rosser-Owen, Cultural Producer at Wigtown Festival Company, if you have any questions: [email protected].